Standard Objects
In this video, we’ll explore Attio’s standard objects — what they are, how they work, and how you can tailor them to fit your business.
What you will learn
Objects and records
Understand what objects and records are in Attio and how they organize your data.Learn the standard objects
Identify the five standard objects — People, Companies, Deals, Workspaces, and Users — and their uses.Customize objects
Learn how to customize objects with attributes and relationships to fit your workflows.Automate and sync data
Explore ways to automate and sync data for a complete, up-to-date customer view.