Cometly

Connect Attio to Cometly in minutes to automatically track when new records are created or updated — including people, users, and deals. Ensure your marketing data is always in sync with the latest CRM activity for accurate attribution across the entire buyer journey.

• Attribute leads and deals back to the original source—even across complex buyer journeys
• Track performance down to the individual ad, campaign, and landing page
• Sync form submissions and source data automatically into Attio
• Build dashboards that show ROI across channels using multi-touch attribution models to view the data
• Send accurate data back to the ad platforms to get better ad results

1. Go to Events Manager inside your Cometly workspace
2. Click Create Event
3. Select Attio as the integration
4. Choose a default event (like lead_created, deal_won) or create a custom event
5. On the next screen:
   • Choose your Trigger (Record Created or Record Updated)
   • Select the Object (User, Person, or Deal)
   • Map the data from Attio to Cometly event fields
6. Click Activate to start syncing CRM activity with Cometly in real time