Welcome to Sideways: Your Strategic Attio CRM & Sales Technology Partner.

I'm Will Sawney, an Attio Expert Partner dedicated to empowering B2B businesses to maximise sales revenue through expertly designed and implemented Attio CRM setups. My focus is on strategic system design, seamless integration, and clear communication, ensuring your sales technology directly fuels your growth.

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WHY PARTNER WITH ME FOR YOUR ATTIO SUCCESS?

✅ Strategic Attio Implementation ➜ Beyond setup, I design complete Attio CRM solutions that integrate seamlessly with your Go-To-Market (GTM) strategy, optimising for clear revenue pathways and a high-performance sales engine.

✅ Expert Migrations ➜ Smooth and precise transitions from Salesforce, HubSpot, Zoho, Airtable, or other CRMs directly into Attio, ensuring data integrity and minimal disruption.

✅ Integrated Sales Tech Stack ➜ Connecting Attio with your essential lead sourcing, data enrichment, and AI prospecting tools (e.g., Apollo, Clay, Zapier) for fully automated, efficient workflows.

✅ Attio System Audits & Actionable Roadmaps ➜ For existing Attio users, I diagnose bottlenecks, uncover hidden opportunities, and provide a clear, actionable plan to boost efficiency and revenue growth.

✅ Ongoing Attio Optimisation & Support ➜ Proactive partnership through flexible retainers to continuously refine your Attio setup, ensure peak performance, and adapt to evolving sales needs.

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MY ENGAGEMENT PROCESS

▪ Initial Discussion: A brief call to understand your specific Attio challenges and strategic goals.

▪ Audit & Recommendations: For £750, I will conduct a focused deep-dive into your existing systems or proposed Attio or GTM setup, delivering a detailed report with actionable recommendations to maximise your investment.

▪ Implementation Phase: Based on our audit (or your clear requirements), I will design, build, and integrate your high-performance Attio CRM and sales technology stack. Typically 2-3 months, from £2,500 - £5,000 / month.

▪ Optimisation Support: For sustained growth, I offer ongoing strategic support and system optimisation. Minimum 3 months, from £500 - £1,000 / month.

✨Ready to transform your Attio into a revenue-generating powerhouse?

➜ Let's connect today.

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EXAMPLE CLIENTS

💼 Impact-Driven VC Firm 📈 High-Growth B2B SaaS 💳 Pre-Seed Fintech ✈️ Rapid Growth Luxury Trave 🧵 Specialist Trade Supplier🔗 Scaling Creative Agency🎓 Established University Facilitator

See my website for further information.