Directory/novlini®
novlini®

novlini®

Accepting new clients
Elite
France, Paris
  • Founding Expert
Supported Regions
  • Americas
  • EMEA
  • APAC
Expert Location
  • EMEA
Languages
  • English
  • French
Expert Tier
  • Elite

novlini® is a certified Attio partner

The 1st Attio Expert Partner worldwide.

We help startups, scale-ups, investment firms and structured revenue teams migrate, build and scale their CRM and GTM systems with Attio at the core.

Over the past four years, we’ve delivered 60+ Attio implementations and complex migrations — including transitions from Salesforce, HubSpot, Pipedrive, Affinity, Zoho, Spreadsheets, Notion and Airtable.

Attio is the CRM foundation. Around it, we design modular GTM stacks that are structured, automated and deeply integrated.

What we deliver

  • CRM Migrations: Clean, controlled transitions to a scalable Attio foundation.
  • GTM Systems: Modular workflows, automation and best-in-class tools (Clay, Lemlist, Customer.io) connected around Attio.
  • Optimization & RevOps: Dashboards, automation, reporting and process redesign to improve clarity and performance.
  • App & API Integrations: Structured integrations via API or native Attio App SDK when required.

We’re one of the most experienced Attio-focused teams worldwide:

  • 100% specialized in Attio
  • Deeply embedded in the product
  • In close contact with the Attio team

While Attio is our sole CRM focus, we understand every major CRM platform — enabling smooth migrations and thoughtful GTM architecture.

Our systems are designed to be powerful and maintainable:

  • Modular and scalable
  • API-connected where needed
  • No-code when it’s the smartest path

Founded by Giacomo Caranese, one of the earliest Attio Experts, the team combines GTM strategy, RevOps architecture and hands-on technical execution.

Our typical missions

  • Implement Attio from scratch - For teams adopting their first structured CRM. Data model, pipelines, automation and clean imports.
  • Migrate from a legacy CRM - For companies moving from Salesforce, HubSpot, Pipedrive, Affinity or Zoho. End-to-end migration with data restructuring and controlled rollout.
  • Improve an existing setup - For teams already using Attio. Audit, dashboard redesign and workflow optimization.
  • Connect your GTM stack - For sales and growth teams. Integration of Clay, Lemlist, Customer.io via API or native SDK.
  • Build an outbound engine - For teams generating qualified leads. ICP sourcing, enrichment and automated outreach fully integrated.

Next steps

  1. Click the link on the left to book your free 30-minute Discovery Call.
  2. We assess your CRM and GTM setup.
  3. You receive a clear scope and personalized proposal.

👉 Book your free 30-minute Discovery Call and let’s design the right Attio system for your growth.

Media

Case studies

Clients

Near Foundation
Jellysmack
Morning
Tandem Health
Plume Network
Oneflow
Reviews
5
71 reviews

Expert CRM Strategy & Seamless Automation Setup

Dana H · Unknown Company ·

The novlini team helped us design a smart, scalable data architecture and implement automations that align perfectly with our workflow. They quickly understood our goals, offered strategic guidance, and executed everything efficiently. The system now gives us better visibility and saves time daily. Highly recommend novlini for anyone looking to optimize their CRM with confidence.

Flexible and Nice

Jeremy Goillot · The Mobile-First Company ·

We worked with Giacomo, to help us revamp our CRM, we had a basic setup and we wanted to improve the tracking and the automation. Simply the best ❤️

Excellent service with comprephensive documentation and CRM setup

Angelique T · AddMaple Ltd ·

Giacomo and the team were amazing. They listened to our needs and created an ideal workflow for us in Attio. This included integrating with our web app via webhooks, setting up numerous custom objects and attributes, drafting email campaigns, and more. They are super easy to work with, and I highly recommend them.

Exactly what I needed + solid communication

Benoît Collet · Plezi ·

I've asked Novlini to perform a complex migration of more than 100k tasks and notes, as well as Segment set up to be able to track our users and workspaces directly into Attio, and they did it pretty well. The communication was really pleasant and they delivered nicely at a very fair price.

Quick & excellent execution

Pierre Bougé · Tandem Health ·

Giacomo, Maxime, and their team have been exceptionally fast and effective in onboarding us from HubSpot to Attio. Despite the complexity of our internal processes, which deviate from standard B2B sales flows, they took the time to understand our needs. They successfully adapted the system to fit our unique requirements! I can really recommend Novilni both for setting up the tool and becoming a part time CRM manager!