Directory/The Optimal Flow
The Optimal Flow

The Optimal Flow

Accepting new clients
Core
Spain, Madrid
Accreditations
  • Attio Expert Partner
  • Notion Solutions Partner
  • Make Silver Partner
  • Zapier Solution Partner
  • Relay.app Certified Partner
Supported Regions
  • Americas
  • EMEA
Expert Location
  • EMEA
Languages
  • English
  • Spanish
Expert Tier
  • Core

Give each account signal an owner and a next step.

Your team sees a billing change or a support issue, then checks several apps to decide who should act. We build the Attio records and workflows that bring that context into the account.

We start by agreeing the account journey: the objects you need, who owns each relationship and which event should create a task or change a field. A migration includes field mapping and a plan for matching existing records.

For a connected workflow, we define which app owns the data and how to match it to the right account. A payment update can change account context; a support signal can prompt the owner to review it. A won deal can start onboarding in your delivery tool. We use native features, n8n, Make, Zapier or APIs as the setup requires.

You can start with a new workspace or one workflow that needs fixing. We test repeat events and missing matches with you, document the update rules and train the person who'll maintain them.

Bring one account journey to the first conversation. We'll identify the records, handoffs and first change worth making.

"The Optimal Flow successfully integrated a solid CRM that handles both client management and sensitive personal data. The accuracy and customization have hugely improved our organizational efficiency. They're an excellent partner for any complex implementation."

Elizabeth Iguico
CEO Assistant at Supreme Committee for Delivery and Legacy

Media

Case studies

Clients

Roche
Volkswagen
IE University
Yango
Oxford
Fundación Lo Que De Verdad Importa
Reviews
5
1 review

Much more than an Attio implementation

Pablo González Roca · Wakyma ·

Working with The Optimal Flow has been a great experience. They took the time to really understand our business, processes and needs before proposing any changes. They helped us restructure our data in Attio, make better use of its features, optimize our sequences and workflows, and rethink our overall CRM strategy. What we appreciated most was their ability to connect the technical side with our actual business goals. Highly recommended!