Overview
Orbit AI is a forms and AI automation platform that helps teams capture better leads, qualify prospects automatically, and send form data to Attio.
How it works
When a form is submitted in Orbit AI, we automatically sync the submission data to your Attio CRM in real-time.
Create & Update Records
- Automatically create new People or Companies in Attio from form submissions
- Update existing records when duplicates are detected (configurable behavior)
- Map any form field to Attio attributes like email, name, phone, job title, and more
Attach Notes
- Optionally add a detailed note to each record with the full form submission data, timestamp, and form name
Duplicate Handling
- Configure how duplicates are handled: update existing records, skip them, or always create new ones
- People are matched by email address; Companies are matched by domain
Configure
Requirements
- An Attio account with admin access to authorize the OAuth connection
- An active Orbit AI account (works on all plans, including free plan)
Setup Steps
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Navigate to Integrations in your Orbit AI dashboard
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Click Connect next to Attio and authorize access to your workspace
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Choose a record type (People or Companies) to create from submissions
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Map your form fields to Attio attributes (e.g., "Email" field → email_addresses)
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Configure duplicate handling and optional note creation
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Enable the integration on individual forms in the form editor
Field Mapping
- Common Attio attributes you can map include: email addresses, phone numbers, name, job title, company name, domain, LinkedIn, X, and custom attributes.


