Directory/Marco Serafini
Marco Serafini

Marco Serafini

Accepting new clients
Advanced
Italy, Bergamo
  • Founding Expert
Supported Regions
  • Americas
  • EMEA
Expert Location
  • EMEA
Languages
  • English
  • Italian
Expert Tier
  • Advanced

Marco Serafini is a certified Attio partner

We architect the operational backbone that lets you scale revenue without scaling chaos.

Novrith is a specialized Business Operations Agency, and Attio is the command center we build around. We help digital agencies, SaaS companies, B2B tech businesses, and tech startups turn Attio into the strategic hub of an integrated operational ecosystem — not a standalone CRM, but the source of truth connecting sales, delivery, and data across the business.

Our approach — systems, not tools:

  • Revenue infrastructure in Attio — data architecture, pipelines, automations, and team permissions built for how your business actually sells and delivers
  • Ecosystem integrations — Attio connected to your work management, automation, enrichment, and outbound layers so data moves without human babysitting
  • CRM migrations — clean, opinionated moves from legacy CRMs into a modern Attio setup
  • AI where it pays off — embedded into workflows to eliminate manual work, not bolted on for its own sake

What makes working with us different:

We don't just configure Attio. We build systems around it. Every implementation is designed to compound as you scale, with real team adoption, clean documentation, and a partnership model that keeps evolving the system after go-live.

⇨ WHO WE WORK WITH

  • Digital agencies, SaaS companies, B2B tech businesses, and tech startups
  • Teams actively scaling and hitting bottlenecks in lead management, sales process, or cross-team handoffs
  • Founder-led teams without an in-house RevOps function that want enterprise-grade foundations without the overhead
  • Companies that want Attio set up properly from day one

⇨ HOW TO GET STARTED

  1. Book a free discovery call (link on the left)
  2. We map your operations and identify where Attio becomes the lever
  3. You receive a tailored plan — ready to execute, with clear milestones

⇨ KEY DELIVERABLES

  • Complete Attio workspace: data architecture, lists, pipelines, automations, team permissions
  • Integrated RevOps workflows connecting sales, delivery, and operations
  • Custom integrations and automated data flows across your stack
  • Migration from legacy CRMs to a properly designed Attio setup
  • Continuous optimization and scaling support

Ready to make Attio the operational backbone of your business? Let's build a system that scales with you.

Media

Case studies

Clients

Net Zero Build
4Founders Capital
DutchGreenhouses
Lemonet
Juo
La Lucerna
Reviews
5
8 reviews

11/10 would work with Marco

Melissa Chambers · Unknown Company ·

I'm a fractional GTM leader working across a few early stage companies & hired Marco to work on Attio setup, workflows & automation tooling. He's been patient, informative and collaborative as we identify use cases, approaches and implementation plans. He's super responsive when I'm blocked & leverages his connections across the app ecosystem to provide additional insights and discounts. He's a gem.

Perfect Trello-Attio import

Joan Cavallé · Unknown Company ·

Marco really understood the scope of our project and was key in importing all the info we had in Trello to Attio. Fulfilled the expectations and timings. I would recommend him without doubt. Thanks Marco!

Great Insights

Timo Raus · DutchGreenhouses ·

Marco has been great setting up Attio for us! Not just from the technical side, but workflow and businessprocess wise, he really thinks along to get everything right: the practical way! Highly recommended!