Attio Developer Platform

Two months ago, we raised our Series B to accelerate our mission of building the AI-native CRM for the next era of companies.

Today, we’re introducing a defining step in this vision: the Developer Platform. Attio is now the first AI-native CRM with a platform anyone can build on.

For the developers and GTM builders who need to create durable GTM systems, our platform is open. You can build with our REST API and App SDK, or connect Attio with no- and low-code tools.

Attio extends to your GTM motion because we believe a CRM should bend to your team, not the other way around. The Developer Platform is a modern, developer-friendly way to build apps, ship integrations, and automate work right where go-to-market happens.

Here's what this means for builders:

Build with code: Sync and automate at scale with our REST APIs, or use our new App SDK to extend Attio with React and server side functions
Or start quick with low-code: Connect Attio with tools like Zapier, n8n, Gumloop, and Pipedream to automate fast
Share what you build: Publish your app to the App Store for hundreds of thousands of Attio users to discover and install
You’re in good company: Top builders from Slack, Linear, Granola, Pylon, and hundreds more are already building with the Developer Platform

The platform in action

Developers building on CRMs have long lacked a truly modern, cohesive developer experience, like what Stripe brought to payments and Shopify for commerce.

We’re excited to change that today.

With our Developer Platform, you can build tools where your GTM team works, bring product signals into deals, and automate the manual work, all without leaving Attio. There’s no infrastructure overhead, and it feels intuitive to build and ship.

When you look at legacy SDKs with really convoluted documentation, even those with huge communities around them, the fact that Attio is already better is amazing. — Nick Janes, Dialed technologies

Example: product usage for sales calls

In Attio, getting the product data your sales team needs to spot opportunities and sell effectively is easy. With the API or one of the many data syncing apps available, product data can be sent to the Attio CRM in real-time. These updates give reps the right context for calls and trigger automations so they can close more deals confidently.

Here are a few more popular use cases:

Create a deal in Attio when a lead submits a website form or books a demo call
Trigger outreach campaigns to nurture leads and track campaign activity in Attio
Keep Attio records up-to-date when a subscription starts or a payment is processed in Stripe

Prefer low-code? Connect Attio with tools like Zapier, n8n, Gumloop, and Pipedream to automate your workflows quickly.

Customer favorites

Top startups are already building on Attio. Their apps are featured in the App Store, where our customers can go to extend Attio to fit their workflow. Here are some of their favorites:

Granola: One of our most popular apps, installed by 1 in 5 Attio customers. Bring your meeting notes into Attio without copy-pasting
Linear: Log customer requests from a record, transcript, or call summary so product teams see the customer feedback
PandaDoc: Create, manage, and track documents tied to deals right from Attio
Polytomic: Enable two-way syncing between Attio and your data warehouses, databases, and more
Pylon: Sync your customer conversations in Slack to the right record in Attio

Get discovered

The App Store is open for anyone to publish Attio apps publicly.

Many customers and partners start by building for their own team, then realize others want the exact same solution. Now you can submit your app for approval and showcase to hundreds of thousands of Attio users and our builder community. Distribution, updates, and discovery are built in.

What’s next

This is the start of something new: building on an AI-native CRM.

The Developer Platform arrives with a world-class developer experience — modern languages, intuitive tooling, and no infra to babysit — so you can move from idea to app fast.

From here, we’ll keep shipping: additional API endpoints and SDK components, new app partners, new expert partners, new platform features, plus more as part of our growing ecosystem.

If you’re ready to build, join us.