Mixmax integration

Sync Mixmax with Attio to automate your email sequences.

Connect Attio and Mixmax

Integrating Attio with Mixmax allows you to trigger email sequences in Mixmax.

Note: You must be on Mixmax's annual Growth+ or Enterprise plan to use the integration with Attio.

Please note that Mixmax's authentication works on a per-user basis, not a per-workspace basis. This means that once you have connected Attio with your Mixmax account, all members of your Attio workspace will have access to all your Mixmax sequences.

An admin can follow these steps to connect your Attio and Mixmax accounts:

  1. Locate your API key in Mixmax by navigating in Mixmax to Settings > Integrations, then clicking Create Mixmax API Token in the API section. Copy the key.

  2. In Attio, click your workspace name in the upper-left of Attio, then select Workspace settings.

  3. Head to Integrations on the left-hand side, select Mixmax, then + Add connection.

  4. Enter the API key and click Add.

⁠Once you have finished the above steps, Mixmax blocks will be available to use in workflows.

Configure Mixmax

In order to use Mixmax with Attio, confirm the following:

  • Ensure you have a sequence created in Mixmax.

  • Ensure you have a mailbox configured in Mixmax.

Use Mixmax with workflows

Once you have connected your Mixmax account with Attio, you can use the following workflow block. Learn more about creating workflows.

Add email to sequence (Action)

The Add email to sequence block takes an email address and adds it to the start of a Mixmax sequence.

These are the inputs of the Add email to sequence action:

  • Mixmax connection: The connected Mixmax account you'd like to use.

  • Sequence (optional): The email sequence in Mixmax the contact will be enrolled in.

  • Recipient email: The email address of the person you are enrolling in the sequence. We suggest setting this value with a variable.

  • Other fields dependent on sequence (optional): We suggest setting any other values using variables.