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Send leads to Attio when a new Wufoo form is submitted 

Wufoo is a popular tool from Survey Monkey for designing forms and collecting data. Here's how to automatically send new Wufoo form submissions to your Attio collection using Zapier.

Prep: Connect Wufoo to Zapier

You’ll first need to connect your Wufoo account to Zapier - follow this short guide to get started.

Prep: Connect Attio to Zapier

Follow our short guide on connecting Attio and Zapier, making sure you've set up your API key with both read and write permissions.

1. Design your Wufoo form

From your Wufoo dashboard, click Create Form in the top right. You can either start from scratch or use a template to build your form. Once you’re happy with your new form, click View Form at the bottom of the page and save your changes. Click View Form again to preview your form. You’ll now need to complete and submit a test form using mock data or your own details.

A simple Wufoo form is being built, collecting name and email address data.
Design your custom Wufoo form

2. Build your trigger in Zapier

From your Zapier dashboard, click Create Zap in the top left. Search for Wufoo from the App Event window, and from the Trigger Event dropdown pick New Entry. Choose your Wufoo account and Form when prompted. Continue to test your trigger.

3. Find or create a person in Attio

Next, we’ll tell Zapier to send new Wufoo form submissions to your Attio workspace. Add a new action step with the + icon, and pick Attio from the App Event dropdown. For Action Event choose Find or Create a Person. Select your Attio account. Mapping the fields using the data from step 2, set your action up like this:

An action step in Zapier that will create a new person record in Attio using name and email data from Wufoo
Locate an existing person or create a new one in your Attio workspace

4. Create a new entry in your collection

Next, add another action step to your Zap and pick Attio from the dropdown. Choose Find or Create Entry from the Action Event dropdown, and select your Attio account when prompted.

For Record ID, you’ll need to map data from the Find or Create a Person step in your Zap. Choose Find or Create Person from the Record ID dropdown, followed by Show all options. Scroll down to find ID. Your action should look like this:

An action step in Zapier showing how a new entry will be created in an Attio collection called Sales once the Zap is running.
Create a new entry in your Attio collection using values from previous steps

And that’s it! Now every time a response is submitted using your Wufoo form, Zapier will send a new entry to your Attio collection.

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